Empowering New Startups: Why Hiring Professionals for Your Website is a Wise Investment

In the exciting realm of new startups, establishing a strong online presence is paramount to success. A powerful website serves as the digital face of your company, capturing the essence of your brand and attracting potential customers. While the DIY approach might be...

Navigating Change in the Digital Landscape

In the ever-shifting realm of online visibility, search engine optimization (SEO) plays a vital role in the success of any business. At the forefront of SEO lies the almighty Google algorithm, a complex system that determines website rankings and influences digital strategies. However, as the algorithm evolves, ...

In the vast landscape of the internet, search engines have become the gateway to information. Among them, Google reigns supreme, handling billions of searches every day. Behind its remarkable functionality lies a powerful technology known as artificial intelligence (AI). Google Search, fueled by AI algorithms, has transformed the way websites are optimized. In this blog post, we will explore the role of AI in Google Search and delve into how it has revolutionized website...

Your Ultimate Marketing Tool

In today's digital landscape, where marketing strategies are abundant and competition is fierce, it's easy to get caught up in the latest trends and tools. However, amidst the constant evolution of online marketing, one thing remains unchanged: the indispensability of a well-built and coded website. Serving as the foundation ...

What is Feedonomics? It is the name of a company that offers a Full Service Product Feed Management Platform and was purchased in 2021 by BigCommerce, a leader in eCommerce platforms. It is a powerful way to optimize and list products on hundreds of channels at the same time. And now you can do it by just being one of our BigCommerce merchants. Feedonomics unlocks scalable growth by automating product feed optimization, catalog listing, order management, and more. This i...

As mentioned in our previous blog, Google started to release their new Core Web Vitals program in June 2021. With this in mind, a lot of website owners are not able to see the Core Web Vitals report when accessing their Google Search Console dashboard. Why is that?

If you read "Not enough data for this device type" (desktop or mobile) on your Core Web Vitals dashboard, it means either that you...

Starting this month, June 2021, Google is releasing changes to its algorithm that will take into account Core Web Vitals. Their goal is to reward websites with great user experiences with better ranking on the Internet. It also means that those not up to these new standards may notice a decrease in their website's ranking.

If you have a Search Console account with Google, you can start looking at the Core Web Vitals Re...

It is simple. If you are a for-profit company, a successful website is one that brings revenue. If you sell products or services online, it is a site that encourage visitors to purchase on your site 24/7. If the purchase is made offline, it is a website that entice visitors to contact you directly. In the past years, marketing companies have had the approach that a great website is one that tells a company's story, that promotes the brand's visibility, etc... This is all great but the bottom li...

Websites using Google AdWords are the ones you see listed at the top of search results. They typically have the word Ad in front of them. That means that those companies have paid Google for the placement on this particular keyword or keyword phrase. When is it recom...

Each December, we recommend to our customers that they review their online presence and their website. For many (who are not retailers) it is a slow time of the year so it is the perfect time for this type of work.  Think of it as a website year-end check-list. The goal is for you to set aside a couple of hours every December to make sure your site and company are well represented online.

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