Navigating Change in the Digital Landscape
In the ever-shifting realm of online visibility, search engine optimization (SEO) plays a vital role in the success of any business. At the forefront of SEO lies the almighty Google algorithm, a complex system that determines website rankings and influences digital strategies. However, as the algorithm evolves, ...
Embracing the Next-Generation Image Format... WebP
In the realm of search engine optimization (SEO), every website strives to optimize its performance and provide the best user experience possible. When it comes to visual elements, such as images, choosing the right file format is crucial for balancing image quality and page loading speed. In recent year...
There are over 1 billion websites on the Internet. How are you supposed to be found online? How do you rank on page 1? How much budget and time do you need to over-rank your competitors? Those are very good questions which we get daily at Business Website Center. With over 80% of all purchases starting with the buyer searching online, there is no doubt that having your website found online is very important to the survival of your business. Also, since higher ranked sites get...
Optimizing all of the images in a blog post is an important step of good SEO techniques that is often forgotten or misused. It is not only very simple to do, it can also add great optimization value to your blog posts. After all Search engines index images found online as they offer an image library. This is one way for prospective clients to find your website. Another benefit is that images (when they are well optimized) give another indication to the search engine bots on what your post is abo...
Optimizing a blog post is not complicated but so is dieting! Cut calories and exercise... If you follow the simple steps we are discussing in today's video, you can gain great results and reach new prospective clients online. First make sure you are optimizing for a good keyword or keywords. Don’t just assume you know what Internet users are searching for for your type of services or products. Google Trends is a good source of information so is Google AdWor...
Yes you have heard it right… Google just released another algorithm a few days ago. After Panda and Penguin, we now have Hummingbird. What is up with the animal names? What does it mean for you, your website and company? =1= Fact one: They are making everything much more complicated and the new GoogleBot is changing content marketing. The new Hummingbird algorithm from Google is placing much...