The end of the year is approaching fast and you are contemplating what your business New Year resolutions should be for 2016. You think hard and the obvious come through: It is time to have your website redesigned to help you take your business to the next level of success. You decided that you will start speaking with web designers at the beginning of January. But why wait? There are many advantages to having your website developed at the end of a calendar year. =1= The fees...

Cinemagraph artworks when well done are fantastic. They can be breathtaking, enticing and memorable. A cinemagraph is a type of image that is often shared on social media and that can even go viral since it can be visually amazing. =1= What is a cinemagraph? It is an image which appears to be moving. Do you mean a video? No, not a video even though it is animated. It is actually a GIF formatted image which has a subtle movement. By doing so, it creates an illusion of a vid...

Last week in our webinar, we discussed the webmaster guidelines presented by Google. We spoke in details about the first 5 of the 10 specific items Google wants and expects to see in the design and content of a good website. By doing what the top search engine wants, you ensure top ranking for your website for the keywords of your choice. Ranking on #1 on page #1 (or close to that top spot) will guarantee more visitors to your website therefore help you increase your visibility and revenue strea...

In recent years Google has offered "guidelines" to webmasters to help them better rank the websites they design. It is a full time job to keep up with the guidelines' continual changes but a good web designer should make it a priority in order to better serve his or her clients. Google currently organizes its recommendations into three distinct sections which we will be reviewing over the next three weeks. =1= Design and content guidelines =2= Technical guid...

By now, you should all know what responsive design is and how it has revolutionized the way websites are built and how they look on smart phones and tablets. While website developers were becoming familiar with HTML5, CSS3 and Media Query (aka new coding available), the technique continued to evolve and will continue to do so as new mobile devices are released each year. Having a responsive website has become important for search engine optimization since Google announced this year that it...

The expression "A picture is worth a thousand words" refers to the notion that an idea can be conveyed with a single image instead of a long verbal or written description. This concept is still true today especially on the Internet where there is no possible personal/physical interactions with website visitors.

Wouldn't it be great if you could convey your message to your website visitors in 5 seconds or less?

Material Design is a term introduced by Google at the I/O Conference last year and it is now starting to become a popular design technique among professional web designers. For those of you who are wondering what Google I/O is, it is the annual software developer-focused conference held by Google in San Francisco, California. The I and O stand for Input and Output as well as Innovation in the Open. From Google: “We challenged ourselves to create a visual language for our us...

Recently there has been a lot of talk among professional website designers about developing designs that work for actual human beings. In the past year website designs have become very intricate and sometimes so complicated that, though they were pretty, they lost most of the users. Some of the issues were: 1) Designs so busy and dynamic that the users ended up just watching and not participating. And, as we all know, you must engage your audience in order to gain their fu...

Social media in general is here to stay. Specific social media platforms may come and go but again social media as a way to communicate with one another is going to continue to increase in popularity. As a disclaimer, social media may not be suited for all industries. If you are unsure, make sure to speak with an online marketing expert like Ryan Perry or Virginie Dorn. For instance there are legal restrictions for law firms on what they can do online. So check first if social media is right for...

One of the biggest errors non-profit organizations make online is that many only look at their website as a way to tell people what to do. Their online efforts come short to encouraging viewers to become volunteers or donors. If they do ask for donations, they just place a donate button and hope that donations will start pouring in. The truth is, if you are managing a non-profit organization, the main focus of a new website (when you meet with your team and web development company) should be ...