Contact forms are a very important part of your website, yet they are often disregarded. A good contact form can be, if done properly, a great marketing tool to capture prospective clientele and also stay in touch with your customers.

13 things you should think about before creating a contact form

• Do know your target audience. Based of the type of clientele you want to target, the length, ...

Dynamic storytelling has continued to grow in popularity this year and we anticipate the trend to flourish in 2016. Regardless of your business, you have a story to tell. Perhaps it is a process showing your services from before to after. Or perhaps it is the story of your products, how they are made, how they are used and the benefits they provide to those who buy them. Either way there is a possibility for storytelling which can help prospective clientele better visualize  wh...

A few weeks ago we reviewed what Microsoft Edge was and what set it apart from its predecessor Internet Explorer (see our prior post What is Microsoft Edge?). Today we are continuing the discussion but focusing more on the relationship between the new Edge browser and website design. Quick recap:

1. It is only available on Wind...

Cinemagraph artworks when well done are fantastic. They can be breathtaking, enticing and memorable. A cinemagraph is a type of image that is often shared on social media and that can even go viral since it can be visually amazing. =1= What is a cinemagraph? It is an image which appears to be moving. Do you mean a video? No, not a video even though it is animated. It is actually a GIF formatted image which has a subtle movement. By doing so, it creates an illusion of a vid...

Last week in our webinar, we discussed the webmaster guidelines presented by Google. We spoke in details about the first 5 of the 10 specific items Google wants and expects to see in the design and content of a good website. By doing what the top search engine wants, you ensure top ranking for your website for the keywords of your choice. Ranking on #1 on page #1 (or close to that top spot) will guarantee more visitors to your website therefore help you increase your visibility and revenue strea...

In recent years Google has offered "guidelines" to webmasters to help them better rank the websites they design. It is a full time job to keep up with the guidelines' continual changes but a good web designer should make it a priority in order to better serve his or her clients. Google currently organizes its recommendations into three distinct sections which we will be reviewing over the next three weeks. =1= Design and content guidelines =2= Technical guid...

By now, you should all know what responsive design is and how it has revolutionized the way websites are built and how they look on smart phones and tablets. While website developers were becoming familiar with HTML5, CSS3 and Media Query (aka new coding available), the technique continued to evolve and will continue to do so as new mobile devices are released each year. Having a responsive website has become important for search engine optimization since Google announced this year that it...

The expression "A picture is worth a thousand words" refers to the notion that an idea can be conveyed with a single image instead of a long verbal or written description. This concept is still true today especially on the Internet where there is no possible personal/physical interactions with website visitors.

Wouldn't it be great if you could convey your message to your website visitors in 5 seconds or less?

Recently there has been a lot of talk among professional website designers about developing designs that work for actual human beings. In the past year website designs have become very intricate and sometimes so complicated that, though they were pretty, they lost most of the users. Some of the issues were: 1) Designs so busy and dynamic that the users ended up just watching and not participating. And, as we all know, you must engage your audience in order to gain their fu...

“Summer-izing” is not a word, we know. We meant that there is value in giving a summer feel to your site. Believe it or not, websites have seasons too just like brick and mortar stores. Depending on your industry and target audience, you may want to consider adjusting your site’s visual display as well as textual content based on the season. This is especially true for retail businesses. For instance, if you sell sporting goods, you already know that during the summer time your...