In this week's webinar we take you on a walk through of Google Business. We will highlight a lot of its useful features. How to know if your business is in its database or not, and whether or not your business has been claimed. It is very important to claim your business so that you can make sure you have the correct information listed, and so that you can make sure your listing is optimized. We show an example of what an unclaimed business listing looks like, and how to get started with the ...

In this broadcast, we talk about how Google Business has evolved, why it’s important, and how you should be using it. We talk about the perks, like being able to manage a multiple location business all from one dashboard and how it is easy to access a lot of useful information all from the same place. We also cover how to get started using the new system and give you some tips that might give you an advantage. Remember to fill out as much of your profile information correctly as possible be...

In this week’s broadcast, we talk a little bit more about keywords, and some of the tools that are available to Business Owners to do research on how to improve their ranking on Google, such as Google trends, and the kind of information you can get by using Google Analytics and how you can use it to your advantage. We cover why you should place the majority of your concentration on Google and not really bother much with the other search engines. What it all comes down to, is make sure you d...

In this week’s video conference, we talk about the importance of being optimized for keyword searches on Google, how keywords have changed, and how Google is now becoming smart enough to know the difference between a typed search and a voiced search on smart phones. Google now knows that if you are searching for a “Dentist” that you don’t need a dentist from across the country, and brings you local results whether you ask for them or not. We cover several do’s and don’ts when it c...

In this week’s live stream, we talk about the effect that backlinks have on your ranking with search engines, as well as the difference between a quality backlink, and backlinks that can hurt your ranking and how to tell the difference. We cover many “what not to do’s” when it comes to linking, which is crucial information when it comes to the success of your website, as doing some of the things we talk about has had hugely detrimental effects to many websites. This is information tha...

In this week's webinar video, Simple Biz Support talks to us about the importance of having a website that is responsive to mobile devices, and how Google is very likely penalizing sites that aren't responsive. It has been our opinion for a few years now that if your site isn't responsive that you are going to be left behind. The data on how many people now surf the web from a mobile device versus a computer, is showing mobile devices to be predominant, and will continue to shift in that directi...

It goes without saying that you know your business needs a website, it should be responsive to mobile devices, it needs to be full of good SEO optimized content, and it needs to be easy to navigate. The majority of those things should be handled by your web development company, save for maybe the content. The content in most cases will be your job because no amount of research will ever amount to the fact that you are the expert in what you do, and nobody knows what you do better than you do....

The way websites work is always transforming and will always be transforming. In the last few years, website design and function have been changing at an even faster pace than usual due to the introduction of mobile devices driving websites to become responsive and Google’s consistently changing strict set of unwritten rules on how to rank well. Up until the point when websites needed to become responsive, many a website could and have been surviving on the same design and coding styles tha...

In this week's conversation between Virginie Dorn from BWC and Ryan Perry from Simple Biz Support, we discuss how using consistency when listing company information within various online databases, as well as other tactics, can help you build trust with Google so that you are displayed higher on the map screen. Google looks for several clues when trying to determine the legitimacy of your business, and if you're not careful, seemingly harmless choices or errors could actually keep you from achie...

There have been significant changes with the search engines' algorithms and the way they rank websites based on their content. In this video, Virginie and Ryan share tips and recommendations on what a site owner should do with their copy in order to provide valuable content to their visitors. They also explain how to properly and ethically optimize content for Google and other search engines. No keyword stuffing... just basic common sense in how to develop content that makes sense to both the...