In this week's broadcast we talk about many of the trends that have been taking hold over the last year and moving forward into 2015. We talk about the use of fonts and how they have changed, the use of high resolution images, and websites being built around a mobile design instead of for desktop and then being adapted. We talk about how pop ups were used in the past and how they are making a resurgence. We also talked about the use of new types of menus and using photos or videos as part of ...
Once a week Business Website Center is a guest speaker on Simple Biz Support weekly webinar. During these live video feeds, we discussed website related news to educate website owners of what they should have on their website to make it successful. Mobile devices have transformed the way websites are designed. A few years ago, a business owner needed two websites: one for phones and one for computer desktops. This was a cumbersome and expensive way. Nowadays all you need is responsive design c...
Sometimes, especially with companies that have been around a long time, when we have businesses come to us for web design, it is good to be open to the idea of reexamining your logo, branding, and color schemes. We often times see logos that were made with bad design choices, or that use colors that are not complimentary to each other, or to the business that they’re supposed to represent. We often make recommendations on the color scheme that your website should have, not just based off of...
Transcript: Meet Virginie Dorn, CEO of Business Website Center discussing the four pillars of quality web design for all size-businesses. Today, she is discussing the four most important elements to consider whether you are redesigning your website or creating a brand new one. There are four elements which you should really spend time considering. The most important factor is this: Does your website look good? That's it.
When creating a website, planning for what kinds of photos or graphics will be used is very important. The capabilities of code can only go so far in creating the desired look and feel of a site, and at some point, there needs to be something humanizing for the visitor to see. If websites didn’t have photos, they would only consist of shapes, text, and colors, which can only carry a site so far. Forget, for a moment, that all of your competition are probably decking out their websites with gor...
If you are looking for a website that will make your company stand apart from your competition, you will need a non-template website. A custom designed website with graphics and written content catering to your specific target audience and business goals is crucial to the success of your website and your return on investment. As you know there are thousands of website designers in the US. Most are not true programmers and can only manage to create a website using a free platform like WordPress,...
One of the things that can heavily impact the direction that web design will take, is your company’s logo and branding. This week I’m going to concentrate on the former. Many of our clients come to us and end up finding that they have problems with their logo design once they try to implement it onto a new platform. Sometimes it is because they didn’t plan for the future when their original logo was created, and the resolution of the images is not on par with today’s standards. Sometime...
There have been great advances made in website design related to the navigational menus. Not so many years ago, the menus were listed on the left end column of every website. Eventually (with the arrival of landscape style computer screens and laptops), the menus were moved to the top of each page to accommodate with these new screen shapes and dimensions. Then came the drop down menus… At the time we thought this was the coolest thing ever. Think of it as the mullet haircut. At some point ...
Fifteen years ago, your website was one spoke of the wheel that kept your business rolling. Print advertising was common. Your storefront was what people judged you on as a representation of your business. Flash forward to 2013: your website is your storefront. Over the last 10 years we have been entering into an age where there are a large number of people that don’t even bother going to an actual store to shop if they can avoid it. They shop online. Customers might be shopping for something ...
When you are in the process of developing a new website and updating an existing, it is the perfect time to review your branding and refresh it if needed. The brand of your company is what sets it apart from the competition. It is the personality of your products and services. Smart and successful business owners consider their brand one of their most important investments. It sets the tone for business growth. Your brand has to be inline with not only what you do and what you stand for, it al...